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Sara Eyestone teaches two kinds of
workshops. The first is an oil painting class titled Painting with
Painters, presented for artists who work in other medias, interested in
techniques in oil, or for oil painters interested in Sara Eyestone's
approach. The classes are small and slated for a series of four half-days in
a row in order to maintain continuous thoughts. The price is $200 for the
series. Sara Eyestone will present this painting workshop three times a
year. The upcoming workshop will be held in San Antonio. Please contact the
artist for dates and times. 800-663-3838
Sara Eyestone's Creative Approach to the Business of Marketing Art is
a workshop for artists of all levels of expertise. The artist has been
presenting these workshops for years and is now writing a book on the
subject: How to Get Your Act Together and Take it on the Road. The artist's
workshops titled "Success", "Putting a Show Together", and "Becoming Global"
follow her Marketing Workshop.
Sara Eyestone's next two marketing workshops will be held in San
Antonio, Texas in November 2008. The first marketing workshop is for
artists of all levels of expertise who have yet to take an Eyestone
workshop. It will be held on Saturday, November 22, 2008 from 9am to
4pm, and it is
titled "Sara Eyestone's Creative Approach to the Business of
Art." A description of this workshop follows this announcement.
The following day, Sunday, November 23, 2008
from 9am to 3pm, Sara
Eyestone will present her workshop titled "Success" for artists
who have completed the first workshop. This workshop
focuses on putting together a successful one-person exhibition.
The price for each workshop is $100. Please contact the studio
for details and to reserve your space.
800-663-3838
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SARA EYESTONE’S MARKETING WORKSHOPS
FOR ARTISTS ~ NOVEMBER 22 & 23, 2008
Sara Eyestone’s next two marketing workshops for artists of all levels of expertise will be held in
San Antonio, Texas, November 22 and 23, 2008. They are commercial workshops, and the focus is business, not art. The location will be determined and
announced to each registered artist prior to the date. The fee for each workshop is $100, paid in advance by check or credit card.
A CREATIVE APPROACH TO THE BUSINESS OF ART is the first of Eyestone’s two marketing workshops, presented Saturday,
November 22, 2008 from 9am to
4pm.
In this “Business Workshop” Eyestone helps prepare artists to be more professional by improving their organizational skills, re-pricing their original work, writing effective biographies and promotional materials, and creating impressive press packets. Sara Eyestone introduces systems to make more studio time and methods for cataloging photography, art, mail, tax deductions, and finances. She shares sources for wholesale art and frame suppliers, publishing contacts, and valuable Internet information. The artist also presents ways to attract more press and personal appearances, including television and magazine articles. This workshop ends with a critique of artwork from each participating artist.
With the information drawn from the “Business Workshop,” professional artists lay plans to create a collection of work, plan a one-person show, and learn how to license signature lines from their work, including art posters and prints. That, and art in general, is the focus of her second workshop, created for the artists who have attended the first. “I believe that the best way American artists develop a large following is by having their art published and distributed internationally,” Sara Eyestone said in a recent interview. “It takes more than talent. Global exposure is what generates opportunities for artists who support themselves with their work.”
SUCCESS: HOW AMERICAN ARTISTS CREATE PROFITABLE ONE-PERSON SHOWS AND GENERATE LICENSING AND PUBLISHING OPPORTUNITIES is the theme of Sara Eyestone’s second marketing workshop which will be held Sunday,
November 23, 2008 from 9am to 3pm.
For this “Success Workshop” Eyestone elaborates upon information from the first workshop, adding sources and details about international art and trade shows, one-person exhibitions, and studio sales for independent artists. She tells artists how to find and approach top galleries and publishers, and how to license signature lines of products made from their art. She creates gallery agreements with the workshop participants and shares an outline for creating an exciting new collection of original work, using a deadline system with the time management system she introduced in the first workshop. Sara Eyestone ends the “Success Workshop” with ideas that give artists higher profiles with more active roles in the American art scene.
For more information or to register, contact Sara Eyestone through her office and reserve your spaces.
(210) 281-1670
“Sara Eyestone’s marketing workshops help artists
find their way.”
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Here is a selected list of some of the subjects Sara Eyestone covers in her
marketing workshop:
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Presentations: subject, style, framing,
pricing...
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Office and Business: file systems, check
systems, slides, CD's, equipment, email, copyrights, tax numbers, and
mailing lists...
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Promotions: biography, post cards,
business cards, web site, flyers and brochures, personal appearances,
events...
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Press: press photos, press releases,
press packets, questionnaires, interviews, magazine articles, TV
appearances...
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Shows: fairs and festivals, contests,
juried shows, group shows, solo exhibitions, commissions, galleries, trade
shows...
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Publishing and Distribution: finding
publishers, limited editions, art posters, giclee prints, calendars....
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Licensing: brochures, packets, sources,
shows, companies, signature products, royalties...
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Tax Deductions; Long Term Plan; Fiascos.
Below are letters from several of the hundreds of artists who have experienced Sara Eyestone's workshops:
Dear Sara...
I want you to know my workshop day in New Braunfels was pure heaven!
As I reviewed my notes this morning I realized that I was no longer the same artist that walked into your workshop last Saturday morning. My mind has been whirling for days with your insightful and inspiring advice!...I am ready to go!
Thanks again! It was truly a great experience attending your workshop. I know it will make a tremendous difference for my life as an artist!
--Mary Ellen McKenzie |
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Dear Sara,
You haven't any idea how much you have guided me through my efforts in art. Sara you are my mentor and I will never forget your
generosity in sharing and guidance.
--Love, Maria Kavalos |
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Dear Sara,
Thank you so much for inviting me to participate in your workshop.
Even though’ I’ve taken it before, I learned so much. Now I will block
in painting time on the calendar every week. I think your workshop
opens up the world to professional artists. We can channel our
energies and the results will be greater. Best of all, just being
around you, your energy and enthusiasm are infectious! I feel
revitalized.
Sincerely, Imogene Luhrman |
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Dear Sara Eyestone,
I wanted to tell you how much I enjoyed your workshop and how
informative I found it. I have made pottery for 25 years and I am
ready to move into licensing my designs. At 57 years old, I’ve never
made much money from my art work, and I’m finding I don’t have the
stamina necessary to keep going to shows and art fairs. Thanks for all
the useful information.
I’ve already emailed the Javitz Center and also subscribed to their
free magazine License. I’m putting your ideas to work...
Thanks again, Sari Young |
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Dear Sara,
Your business workshop was just what we all needed to head us in a
more professional direction. Thank you for coming to Rockport.
It would be a shame if all your marketing “savvy” were not more widely
distributed. Your idea of writing a workbook is a good one. Again,
thank you for being you, and please come back to Rockport sometime. If
you come I want you to see my dome house and studio in the woods.
Warmest Regards, Betty Shamel |
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| Dear
Sara,
I just had to thank
you for sharing your knowledge with me last month at the seminar at
St. Mark’s Church. The information I received from you was so
valuable to me!
I am very interested
in future seminars, especially the one you mentioned about doing a
Trade Show or having a One Woman Show. If I can ever be of
service to you in any way I hope you will call.
You have showed me
HOW to "do it."
Jeannette Cuevas, "American Artist" |
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